Which role is crucial for informing other team members about potential products during the evaluation phase?

The role of the Influencer is crucial during the evaluation phase because Influencers are individuals who provide insights, recommendations, and perspectives that can sway the decision-making process regarding potential products. They often have expertise or experience that can shape the perceptions and priorities of the team members involved in product evaluation. This role is instrumental in guiding discussions, highlighting the pros and cons of various options, and ultimately helping the team make informed decisions.

In the evaluation phase, when a team is assessing potential products, the Influencer’s input can significantly impact which features or benefits are emphasized and how the products align with the team's needs or goals. They often serve as a bridge between different stakeholders, facilitating communication and ensuring that all relevant viewpoints are considered before moving forward.

While other roles like the Decider, Financier, and User each play important functions within the decision-making framework, their focus areas vary significantly. For instance, the Decider has the final say in the decision but may rely heavily on the insights provided by Influencers. The Financier is primarily concerned with budget and financial considerations, while the User offers feedback based on practical experience with the product. In contrast, the Influencer is central to shaping the understanding of products through their knowledge and persuasive abilities, making their role